Karolines Køkken -
Karolines Køkken (Karoline’s Kitchen) wants to inspire consumers year-round. They found their solution with us - a mobile kitchen ensuring the right mix of branding and cooking inspiration.
Karolines Køkken has an ambition to make delicious meals easy to cook at home.
But what does it take to extend the consumers’ experience to something lasting - and increase brand value at the same time?
Garnish is everything
To Arla’s specifications we chose and trained an ambassador corps, ready to give the visitors the very best experience - and strengthen Arla’s brand. To ensure a consistent high service level, all ambassadors participate in biannual product training and receive regular briefings about new products etc. They live and breathe Karolines Køkken - and are always ready to man the kitchen.
The mobile kitchen is a fixture as the corps hands out delicious samples on a monthly basis to all consumers visiting the Danish mega-markets (e.g. Bilka). They get inspiration for their next meal and a chance to participate in various competitions always linked to specific Karolines Køkken products.
The sensational set-up boosted Karolines Køkken’s brand by means of a unique design and the many tasty products that encourage Danish shoppers to recreate the magic at home every week.
Do you want to inspire and boost product sales?
Contact: Bjørn Kidmose
Phone: 2537 0804