Add a new dimension with mystery shopping
Mystery shopping, how data can make you smile
Mystery shopping is one of the supermarket chains’ all time favourites when it comes to understanding their customers. You establish a series of criteria designed to qualify individual supermarkets. Then you forward your list to us.
We send a mystery shopper to each supermarket, your list tucked neatly into her pocket. The shopper then goes about buying products and noting her impressions based on our pre-arranged details.
This opens the door to insights you never dreamed of: is the price right on select products; are the offers easy to find; is the shop clean and tidy; how is the OSA - on shelf availability - for certain products? Now you know more about the supermarket’s general service level, if certain campaigns can be located and if your check-out staff is smiling and happy to help.
Once the mystery shopper is done for the day, you get a report packed with data making it easy to locate action points to ensure your shoppers get an even better experience next time.
Be inspired by our other customers
Mystery Shopping is your gateway to insights into how you can optimise your sales and services. Let us measure and analyse exactly what you want answers for working with anonymous customer feedback. View a selection of the activities, we have helped other customers succeed with.
We helped provide a 360 degree perspective by means of consumer and service tracking - a tangible tool.Consumer and service tracking
Pretty ice cream stands, summer vibes and luxurious ice cream. We designed the perfect settings for the deployment of new products.Design and deployment
We created a smashing set-up and deployed a series of successful product demonstrationsKarolines Køkken
Getting to grips with how your shops are doing is just a phone-call away.
Contact: Christian Flamand Goldschmidt
Phone: 4179 2879